Baywalk creates, communicates, and delivers value for small business and non-profit clients.
Our principal Dean Tripodes, MBA — teaches graduate and undergraduate marketing at the University of Phoenix's southern California campuses.
Marketing campaign included:
- Creative Director, Art Director, and Copywriter for advertisement Dean Tripodes
- Creating ads (see below) for direct email and social media promotion
- Creating vendor banner art (hanging from festival booth)
- Creating and managing the website — samarina.net
- Co-managing the Facebook, Instagram, and Twitter accounts
- Product and event photography at various locations (Greek festivals, beach, upscale homes, gym)
Theme: Don't just share candy on Halloween - give Samarina Greek Natural Spring Water too!
Media Mix: Facebook fan page, Twitter, Instagram, and LinkedIn.
Theme: We love sunsets and drinking Samarina Greek Natural Spring Water!
Media Mix: Facebook fan page, Twitter, Instagram, and LinkedIn.
Theme: Two things make us happy today - it's Friday and we're drinking Samarina Greek Natural Spring Water!
Media Mix: Facebook fan page, Twitter, Instagram, and LinkedIn.
Theme: It's not too late for a fall barbecue. Grill your favorite entree with fresh vegetables and share it with refreshing Samarina Water!
Media Mix: Facebook fan page, Twitter, Instagram, and LinkedIn.
Theme: Greeks create jobs in Greece with Samarina Water.
Media Mix: Hollywood Greeks e-mail list, Facebook fan page, Twitter, Instagram, and LinkedIn.
Theme: Palm Trees and Samarina Water make us happy!
Media Mix: Hollywood Greeks e-mail list, Facebook fan page, Twitter, Instagram, and LinkedIn.
Theme: Introducing Samarina Greek Natural Spring Water!
Media Mix: Hellenic Festival e-mail list, Facebook fan page, Twitter, Instagram, and LinkedIn.
Extra: The direct email subject line — "A Greek Festival is just better with Greek Water"
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